ELTSUH

Available for purchase at Industry City location

ELTSUH reimagines preppy staples as wearable affirmations. Messages of self-love, motivation, and awareness are designed to be read in the mirror, bringing positive self-talk into everyday clothing. Through thoughtful design and uplifting language, the brand invites wearers to look inward, pursue personal growth, and become better versions of themselves for their own lives, relationships, and shared communities every single day.

Shiyenze Fashion

Available for purchase at Industry City location

Kenyan-born, Brooklyn-based designer Roselyne Shiyenze founded Shiyenze Fashion to celebrate heritage, craftsmanship, and community. The award-winning brand creates contemporary African apparel, streetwear, accessories, and children’s designs, with production shared between Kenya and the United States. Through artisan partnerships and philanthropic initiatives, Shiyenze uses fashion to support fair wages, educational access, cultural pride, and lasting opportunity for future generations worldwide.

Uliana Urusova

Available for purchase at Industry City location

Born in Elista, Kalmykia, Uliana Urusova is a New York-based designer specializing in ready-to-wear, eveningwear, bridal, and bespoke pieces. Inspired by her heritage and a 2024 meeting with the 14th Dalai Lama, she founded a Kalmyk couture brand that reinterprets historical costumes through fine materials, skilled craftsmanship, precise tailoring, elegant silhouettes, and a distinctly modern approach to cultural storytelling today.

Voodo Fé

Available for purchase at Industry City location

Brooklyn-born Voodo Fé is a multidisciplinary artist working across clothing, painting, graphics, and music. Known as the Chic Rebel, his work reflects resilience, individuality, and Brooklyn’s raw creative energy. His distinctive designs have connected with the NBA, NFL, Calvin Klein, and DKNY, while his artwork appears in prominent private collections across the country, extending his creative influence well beyond Brooklyn.

Najama House

Polish designer Karolina Najama explores the space between nostalgia and the unknown, blending American culture from the 1970s through the 1990s with a futuristic imagination. Now based in Brooklyn, she transforms references from cinema, music, and pop culture into bold, sculptural fashion defined by architectural silhouettes, unexpected proportions, experimental construction, and a distinctly forward-looking creative perspective rooted in fearless experimentation.

Nixx Pain

Nixx Pain is an emerging New York City clothing brand and design project led by the creator known as Nixx. Guided by the motto “No Pain No Story,” the brand follows a private-vault concept, releasing highly exclusive apparel drops that combine personal storytelling, limited access, original design, wearable art, and immersive activations for a growing community of collectors and supporters.

Zuriland & Co.

Kee is the founder and designer of Zuriland & Co., a children’s fashion brand celebrating creativity, individuality, and childhood joy. Her daughter, Zuri, serves as co-creator, inspiration, and muse. Their mother-daughter collaboration brings playful, expressive designs to life while encouraging young people to embrace their personalities, explore their imaginations, build confidence, and develop an authentic sense of style with pride.